As eyecare professionals have become increasingly comfortable with the internet as a business tool, more of them are turning to FRAMES Data Online, in conjunction with a print or CD Rom subscription, to find information about frames. Online advertising vehicles include a large banner peel on the home page, rotating banners and logo placements. Have something bigger in mind? We also have the ability to create special micro-sites to highlight specific brands or manufactures.

Contacts:
Media kit requests: Christine Yeh, Marketing Manager; (212) 274-7011 or CYeh@jobson.com. For more information or to reserve space, contact your advertising representative or Lenor Fowler, Director of Sales, at 203-544-6001 or lfowler@jobson.com.

Frames Data Quarterly is referenced multiple times a week by optical professionals responsible for purchasing frames. Advertising your products in Frames Data Quarterly maximizes your contact with this targeted group, giving you unmatched exposure to them. If your target audience is frame dispensers, especially independent practices, this is a ‘must have’ in your media plan.


Target Audience: Frame dispensers

Distribution: More than 12,000 print and electronic subscribers comprised of optometrists, opticians, ophthalmologists and other eyecare professionals involved in selecting frame inventory. Subscriptions are 100 percent paid. Published four times a year.

Ad sizes: All measurements are in inches and the width is by height, except where indicated otherwise. (All ads at least 300 dpi Grayscale EPS, TIFF)

Front Cover Call advertising coordinator
Full Page (including tabs) 8 1/4” x 10 3/4”
Banner Horizontal 7 5/8” x 1 3/8”
Island 2 1/2” x 4 1/8”
Strip 2 ½” x 9 5/8”
Source Directory Call your production manager for information
Spine Call your production manager for information

Contacts:
Media kit requests: Christine Yeh, Marketing Manager; (212) 274-7011 or CYeh@jobson.com. Production questions: Shelia Bergen, Production Manager; (212) 274-7102 or sbergen@jobson.com. For more information or to reserve space, contact your advertising representative or Lenor Fowler, Director of Sales, at 203-544-6001 or lfowler@jobson.com.

Accurate frame pricing information is absolutely essential to optical dispensaries, and Price Book is the publication those businesses rely on to bring it to them. They use it to set their in-store retail pricing as well as to provide accurate wholesale prices to managed care insurance providers. As a result, they are referencing Price Book continually throughout the month. Price Book users cannot do without this tool, and advertising in this book maximizes your exposure to them

Target Audience: Frame dispensers

Distribution: More than 12,000 print and electronic subscribers comprised of optometrists, opticians, ophthalmologists and other eyecare professionals involved in selecting frame inventory. Subscriptions are 100 percent paid. Published four times a year. Ad sizes: All measurements are in inches and the width is by height, except where indicated otherwise. (All ads at least 300 dpi Grayscale EPS, TIFF)

Front Cover Call advertising coordinator
Full Page 8 1/8” x 10 3/4”
Banner 7 5/8” x 1 3/8”
Contacts:
Media kit requests: Christine Yeh, Marketing Manager; (212) 274-7011 or CYeh@jobson.com. Production questions: Shelia Bergen, Production Manager; (212) 274-7102 or sbergen@jobson.com For more information or to reserve space, contact your advertising representative or Lenor Fowler, Director of Sales, at 203-544-6001 or lfowler@jobson.com.

Since 1992, LabTalk magazine has been the industry leader in providing valuable information, in-depth features and new product knowledge directly to optical laboratory managers, supervisors and owners, with a how-to approach that provides real solutions to the everyday challenges of running an optical laboratory.

Because of the educational value of LabTalk, many labs keep back copies of the magazine for reference.


Target Audience: Optical Laboratories

Distribution: LabTalk is distributed bimonthly to 4,500 laboratory owners, managers and technicians, and is the official sponsor of the annual Optical Laboratory Web Site of the Year Award, presented each November. LabTalk is also distributed at Vision Expo East and West, at the Optical Laboratory Association Conference, and to all OLA member labs.

Ad sizes: All measurements are in inches and the width is by height, except where indicated otherwise.

Full Page 8 1/8” x 10 3/4”
Half Page 7 1/8” x 5 1/8”
Quarter Page 7 1/8” x 2 3/4”
Banner 7 1/8” x 1 3/8”
Cover Banner 7 5/8” x 1 3/4”
Half Cover Wrap Contact Production Manager

Contacts:
Media kit requests: Christine Yeh, Marketing Manager; (212) 274-7011 or CYeh@jobson.com. Production questions: Shelia Bergen, Production Manager; (212) 274-7102 or sbergen@jobson.com. For more information or to reserve space, contact your sales representative or Vincent Priore, Sales Manager, at 212-274-7126 or vpriore@jobson.com.

The Review of Cornea & Contact Lenses Annual Contact Lenses and Lens Care Guide is the definitive resource for contact lens product information. Thousands of product listings from dozens of manufacturers are compiled into this easy to use reference guide for contact lens dispensers.



Target Audience: Contact lens dispensers

Distribution: The Review of Cornea & Contact Lenses Annual Contact Lenses Guide is published in June each year and distributed to high volume contact lens dispensers as well as FRAMES Data Quarterly (print and CD-Rom) subscribers who have requested to receive it. Distribution is to over 19,000 practices.

Ad sizes: All measurements in inches, width by height, except where otherwise indicated.

Front Cover Call Advertising Coordinator
Full Page 8 1/8” x 10 ¾”
Half page 7 1/4” x 4 5/8”

All materials should be supplied digitally with matchprint quality proof. Macintosh based platform. CDs and Zip Disks. Native application files preferred (Quark XPress, PageMaker, Illustrator, and PhotoShop). TIFF-IT and PDF-X1 accepted.

Contacts:
Rick Bay 610-492-1020 or rbay@jobson.com
James Henne 610-492-1017 or jhenne@jobson.com
Michele Barrett 610-492-1014 or mbarrett@jobson.com
Kim McCarthy 610-492-1045 or kmccarthy@jobson.com

Lenses Product Guide is an invaluable resource and reference tool for dispensers and optical laboratories. Published twice a year, it features information on thousands of lenses from dozens of manufacturers of glass, plastic, polycarbonate, trivex and high index lenses.



Target Audience: Frame dispensers and optical laboratories

Distribution: Published twice per year, this publication is included with Frames Data Quarterly Subscriptions, or can be ordered separately as a standalone subscription. It is distributed to over 12,000 Paid subscribers.

Ad sizes: All measurements are in inches and the width is by height, except where indicated otherwise. (All ads at least 300 dpi Grayscale EPS, TIFF)

Front Cover Call advertising coordinator
Full Page (including tabs) 8 1/8” x 10 3/4”
Half page 7 1/4” x 4 5/8”
Banner 7 1/4” x 1 3/8”
Spine 1/4” x 7 1/2”
Contacts:
Media kit requests: Christine Yeh, Marketing Manager; (212) 274-7011 or CYeh@jobson.com. Production questions: Shelia Bergen, Production Manager; (212) 274-7102 or sbergen@jobson.com. For more information or to reserve space, contact your sales representative or Vincent Priore, Sales Manager, at 212-274-7126 or vpriore@jobson.com.

Surfacing & Finishing Product Guide is the annual reference tool listing products used to produce a finished pair of eyewear. Product categories include:

Benches, Storage & Miscellany Software Systems Edgers Edger Tools & Supplies Finishing Tools Frame Tracers

Generators Lens Coating Lens Dyeing Lens Inspection & Measuring Lens Tempering

Target Audience: Frame dispensers with onsite surfacing capability, integrated retailers, optical laboratories

Distribution: This guide is distributed annually to more than 8,000 subscribers to FRAMES Data Quarterly who have either requested it or indicated they have onsite surfacing capabilities. All of these subscriptions are paid.

Ad sizes: All measurements are in inches and the width is by height, except where indicated otherwise. (All ads at least 300 dpi Grayscale EPS, TIFF)

Front Cover Call advertising coordinator
Full Page (including tabs) 8 1/8” x 10 3/4”
Banner 7 3/8” x 1 3/8”
Spine 1/4” x 7 1/2”

Contacts:
Media kit requests: Christine Yeh, Marketing Manager; (212) 274-7011 or CYeh@jobson.com. Production questions: Shelia Bergen, Production Manager; (212) 274-7102 or sbergen@jobson.com. For more information or to reserve space, contact your sales representative or Vincent Priore, Sales Manager, at 212-274-7126 or vpriore@jobson.com.

Diagnostics Instruments & Equipment Product Guide is a directory of products needed to create a well equipped, state of the art exam room. Product categories include:

Business Systems & Software Cameras Diagnostic Aids Examination Furniture Imaging Kerameters Lasers Lensmeters & Gauges Microscopes Non-Contact Optical Biometry

Pachymeters Perimeters Projectors, Screens and Mirrors Refractors Screening & Training Slit Lamps Surgical Instruments Trial Frame & Lenses Ultrasound

Target Audience: Eyecare practices with ODs and MDs onsite.

Distribution: Distributed to over 14,000 subscribers of either FRAMES Data Quarterly or Review of Optometry who have either specifically requested to receive this title or have indicated that they have instruments and equipment onsite. Published once a year.

Ad sizes: All measurements in inches, width by height, except where otherwise indicated.

Front Cover Call Advertising Coordinator
Tab Page 8 1/8” x 10 ¾”
Banner 7 5/16” x 1 3/8”
Spine 3/16” x 7 7/8”

All materials should be supplied digitally with matchprint quality proof. Macintosh based platform. CDs and Zip Disks. Native application files preferred (Quark XPress, PageMaker, Illustrator, and PhotoShop). TIFF-IT and PDF-X1 accepted. Contacts:
Rick Bay 610-492-1020 or rbay@jobson.com.
James Henne 610-492-1017 or jhenne@jobson.com.
Michele Barrett 610-492-1014 or mbarrett@jobson.com.
Kim McCarthy 610-492-1045 or kmccarthy@jobson.com.